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Leadership and Coaching: Who would be your dream coach?

by Marina Ibrahim, bizz buzz on 27/12/2011

Would you rather choose Lord Alan Sugar or Sir Richard Branson as your dream coach?

A survey by the ILM found that out of 1,350 managers 31% would not want to be coached by Lord Alan Sugar, he would be ‘the ultimate nightmare’ for giving professional support. On similar lines X Factor mogul Simon Cowell’s sarcastic style earned him 17% of the vote, closely followed by Manchester United manager Sir Alex Ferguson with 16%. The coach who ranked most popular was Sir Richard Branson receiving almost a quarter of the votes (22%), while Karren Brady came second with 11% of respondents naming her their dream coach. Rugby World Cup-winning ex-England coach Sir Clive Woodward got 10%.

The survey also revealed that over three quarters (79%) said they thought their performance would improve if they were offered the opportunity of a coach at work, while of the large number (59%) who had already received coaching at work, 92% said it had improved their performance as a result.

“People learn when they are stretched and challenged and a bit of performance anxiety is no bad thing, but not when it is disabling,” says Penny de Valk, CEO, Institute of Leadership & Management

“A coach’s role is to raise the bar then help people get over it. Developing managers’ coaching skills is the single most cost-effective development investment a business can make, and the wise CEO will ensure coaching is introduced across their organisation to help staff work at the optimum level.”